Lighting for profit

In this blog post we discuss to effective use lighting to maximise profit. Read on for our tips and advice

Our guide to using lighting to maximise profit

Really effective lighting highlights people, areas or furniture you want to focus on, and manipulates how you use a space...

Lighting makes the most tremendous difference to a room. You can take a basement flat with no windows and make it feel light, bright and welcoming just by using clever artificial lighting. Yet it is also one of the most difficult things to do well. Ideally, you should plan lighting very early in a development, yet until the room is finished with every chair in place and every picture on the walls, you don't know exactly where you want it. It takes a huge leap of imagination to get it right and the earlier you start visualising what you want, the more likely you are to succeed.

Electric lighting is so central to our lives that we forget it hasn't been around for very long at all. Although the rich and fashionable could buy newly invented electric filament lights from the late 1870s, it wasn't until the creation of a national grid in 1926 and its rollout during the 1930s that electricity became cheaper and more accessible. A pendant overhead and a side lamp on the table gave more useful hours in the day and changed the way ordinary people lived. Today lighting has become more sophisticated, creating exciting visual effects in a room.

Really effective lighting highlights people, areas or furniture you want to focus on, and manipulates how you use a space. It can create changes in mood, shadow and texture and even affect the way you feel about a room. You hardly notice good lighting, whereas bad lighting screams out at you - too bright or too dark, glaring or ineffective. Lighting is something many people struggle with. One of the keys is to try to avoid ever seeing the bulb, so you get the effect without seeing the source of light. That's tricky to achieve, but worth attempting because a well-lit home is a subtle and not that expensive way to add value and increase saleability. People won't quite know why they like your property, but like it they will.